Looking to the most reliable specialists helps to ensure that you just 're getting the most accurate, up-to-date, and useful SEO information available. Bearing that in mind, this guide we feature 20 top SEO experts and explain why they're worth following.
The Way SEO Specialists Can Help WordPress Users Before we dive to the list, it's worth mentioning what exactly makes someone a specialist, versus somebody who just appears to be all talk and no action. The people that made it with this listing are pros mainly because of the depth of expertise they have in advanced SEO, and how they have leveraged that experience to other complementary areas of internet marketing (which is pretty much all of 'em).
While any search engine optimization newcomer who's been in a position to rank for a long tail keyword with low competition can compose a blog article about how they did it (and then obviously never update it), these experts are far more advanced than that. They've dug deeper into SEO and know how to do all the dirty work that accompanies position for highly competitive keyword phrases, working with advanced tools, tailoring SEO demands for e-commerce functions, analyzing all sorts of different sets of information, fine-tuning site code for the search engines, and much more.
Many run their own successful companies online and have helped numerous additional business websites get more search engine traffic. Some have been dabbling in SEO since the mid-90s, back when many of us were wee nippers.
These individuals are the real deal, and they all have the experience and reputations to up them. Follow their updates and you'll not have to worry about getting duped ever again by people who maintain circulating outdated or just plain wrong SEO information on the internet.
Lee Oden
Lee Oden is the CEO of Top Rank Marketing, a digital marketing agency that specializes in content promotion, SEO, social media, and much more. He and his staff have helped several Fortune 100 companies and SMBs improve site traffic, boost engagement, attract new customers, and boost online brand visibility. The Top Rank blog is a great place to start looking for valuable SEO information in addition to more on content promotion, social networking, and interviews with other experts.![](https://webinside.ca/wp-content/uploads/2018/SEO-Experts/Lee-Oden.jpg)
Spencer Haws
Spencer Haws acquired his promise to fame building market websites before founding Niche Pursuits, where he writes on SEO and entrepreneurship. In his initial years of experimentation, he constructed almost 200 niche sites while learning how to build better quality sites and prevent sliding in Google ranks. He's also the creator of the key word tool Long Tail Pro, that has been called the number one keyword research and competitor analysis software.![](https://webinside.ca/wp-content/uploads/2018/SEO-Experts/Spencer-Haws.jpg)
Larry Kim
Larry Kim is the creator of WordStream, a strong PPC management software business. He's also a top columnist for the two Inc.. Magazine in Addition to Search Engine Land. His website receives more than a million unique visitors every month. He was named the strongest PPC expert in 2013, 2014, and 2015, and has been the number one top columnist on Search Engine Land in 2013.![](https://webinside.ca/wp-content/uploads/2018/SEO-Experts/Larry-Kim.jpg)
Brian Dean
Brian Dean is the founder of Backlinko, a traffic generation business that specializes in link building, SEO, content promotion, and conversions. He helps business owners who've been beat down by Google so they can obtain their rankings and search traffic up using technical strategies you can't really find anywhere else. Neil Patel has called him "the very best in the company " as it comes to link building. He also offers a free newsletter full of recognized SEO and traffic tips that anyone with a website can use.![](https://webinside.ca/wp-content/uploads/2018/SEO-Experts/Brian-Dean.jpg)
Stephan Spencer
Stephan Spencer is a world-renowned search engine optimization strategist and speaker. He's the author of Google Power Search, a coauthor of Social eCommerce, and a coauthor on Eric Enge's publication The Art of SEO. He is the inventor of specialized applications RIO SEO Website Optimizer and continues to be a contributing columnist to Search Engine Land, The Huffington Post, and Multichannel Merchant. He also offers a free guide on his site covering SEO myths that have to die.![](https://webinside.ca/wp-content/uploads/2018/SEO-Experts/Stephan-Spencer.jpg)
Bill Slawski
Bill Slawski is just another search engine optimization specialist who has been working with search engine traffic and internet marketing consulting since 1996. He also 's assisted Many Different authoritative websites with their SEO, such as Harvard Business School, Johns Hopkins University, The American Psychological Association, Comcast, and more. His blog, SEO by the Sea, is an excellent resource for anyone seeking to remain on top of relevant SEO news and information.![](https://webinside.ca/wp-content/uploads/2018/SEO-Experts/Bill-Slawski.jpg)
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